ATS Keywords
Top ATS Keywords for Marketing Manager Resumes (2025)
The top ATS keywords for marketing manager resumes in 2025. Use these exact terms to pass ATS filters for digital marketing, brand, and growth roles.
36+
Keywords Listed
4
Categories
2025
Updated For
Channels
SEOSEMPPCEmail MarketingSocial Media MarketingContent MarketingAffiliate MarketingInfluencer Marketing
Tools
HubSpotSalesforceGoogle AnalyticsGoogle AdsMeta Ads ManagerMailchimpSEMrushAhrefsMarketoKlaviyo
Metrics
CTRCPLCACLTVROASMQLSQLConversion RateChurn RateEngagement RateImpressions
Competencies
Campaign ManagementLead GenerationBrand StrategyA/B TestingMarket ResearchCRMMarketing Automation
How to Use These Keywords
- 1.Check the target job description for which of these keywords appear — prioritize those.
- 2.Add the most important ones to your Skills section using the exact same spelling and capitalization.
- 3.Use each priority keyword at least once in a work experience or project bullet point with a quantified outcome.
- 4.Do not repeat any single keyword more than 3 times — ATS systems flag keyword stuffing.
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